Why do these pages say nice things about the alternatives?

Because you'd find out anyway. A comparison that hides the other tool's strengths costs us your trust for the rows where we're genuinely different — per-customer prediction, drafted actions, and holdout measurement.

Is Retrics an email platform?

No, and it doesn't want to be. Retrics predicts each customer's reorder window, drafts the win-back for your approval, and hands the audience to your email platform — via Klaviyo export or CSV today.

What if I already have an analytics dashboard?

Keep it for P&L — Retrics doesn't do accounting. Retrics covers retention analytics (13 report pages, 130+ metrics), grades every ad campaign by the lifetime value of the customers it bought, and then does the part dashboards don't: naming who's about to lapse and drafting the save.

What's the fastest way to compare with my own stack?

Connect your store on the 14 days free trial — read-only Shopify scopes — and put its scores next to whatever you use today. Or walk the demo store first without connecting anything.

retrics

compare

Different tools, different jobs.

The honest map of retention tooling — every comparison leads with what the other approach is genuinely good at.

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How we measure

02The evaluation

Four questions to ask any vendor.

Including us — retention tooling has an inflated-attribution problem.

Does it prove the counterfactual?

Some customers come back with no outreach at all — a holdout is the only way to know a tool earned the dollar it claims. Retrics subtracts a natural-return floor of ~2.7% before counting anything.

the share of lapsed customers who return with no outreach — always subtracted before we claim a dollar

Does it act, or only report?

A chart that shows churn is describing the past. Ask whether the tool names the customer, opens her reorder window, and drafts the next step.

Does it respect what already works?

Good tools slot into a stack; they don't demand one. Retrics hands audiences to your email platform and exports every table to CSV.

Who approves the send?

Automation without a review step is a brand risk. The Retrics rule is fixed: the machine drafts, the merchant decides.

03The comparisons

Four honest side-by-sides.

Some rows go to the other column. We left them that way.

vs · Spreadsheets

The spreadsheet you already have

Free, endlessly flexible, entirely your own math. The honest line: per-customer scoring, drafted win-backs, and holdout math don't fit in cells.

Read the comparison

vs · Email platforms

Klaviyo-class email platforms

Excellent at sending — deliverability, templates, flows at scale. Retrics decides who and when, then hands the audience to the sender you already have.

Read the comparison

vs · LTV dashboards

LTV & analytics dashboards

Genuinely good at showing you the business. A chart tells you churn happened; Retrics names who's next and drafts the save.

Read the comparison

vs · Attribution suites

Attribution & data-activation suites

Genuinely good at feeding cleaner signals into Meta and Google. Their frame ends at the conversion; Retrics prices what the customers you bought did after order #1.

Read the comparison

04Retrics alternatives

The alternatives, fairly described.

If you searched for alternatives to Retrics, here is the real list.

A spreadsheet and Shopify's own reports: Free and fully yours. With a few hundred customers and an hour a week, it's a defensible retention stack.
A Klaviyo-class email platform with flows: World-class sending, templates, and automations. You likely need one regardless; Retrics hands its audiences to it.
A Lifetimely- or Peel-class LTV dashboard: Strong ad-spend, P&L, and payback reporting that Retrics doesn't attempt. The right purchase when your bottleneck is visibility, not action.
An attribution / data-activation suite: Server-side conversion feeds and identity enrichment that make ad platforms smarter about who to buy. The right purchase when signal loss into Meta or Google is your bottleneck — Retrics grades what they hand you.
A retention agency or consultant: Human judgment plus hands on the keyboard. The right call when you'd rather delegate the doing entirely.
Doing nothing: Honestly viable for a while: in our backtest, about ~2.7% of lapsed customers came back with no outreach at all. That floor is real — it's also the ceiling of doing nothing.

When we criticize, we criticize practices — never a vendor. Why we write comparisons this way

05Questions

Fair questions, straight answers.

Why do these pages say nice things about the alternatives?: Because you'd find out anyway. A comparison that hides the other tool's strengths costs us your trust for the rows where we're genuinely different — per-customer prediction, drafted actions, and holdout measurement.
Is Retrics an email platform?: No, and it doesn't want to be. Retrics predicts each customer's reorder window, drafts the win-back for your approval, and hands the audience to your email platform — via Klaviyo export or CSV today.
What if I already have an analytics dashboard?: Keep it for P&L — Retrics doesn't do accounting. Retrics covers retention analytics (13 report pages, 130+ metrics), grades every ad campaign by the lifetime value of the customers it bought, and then does the part dashboards don't: naming who's about to lapse and drafting the save.
What's the fastest way to compare with my own stack?: Connect your store on the 14 days free trial — read-only Shopify scopes — and put its scores next to whatever you use today. Or walk the demo store first without connecting anything.

Compare it against your own store.

The demo store shows the product on seeded data. The trial shows it on yours.

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